Our badge is reserved for environmentally friendly products that specifically require no further action by the consumer to fulfill their green potential. This includes things like majority-recycled products, carbon-neutral products, or products made using sustainable alternatives in their materials or components to a meaningful degree.
While not mutually exclusive, these products are a little different to those with a Green Product icon below their name. Green Products still offer a more environmentally friendly choice than a regular product, but their environmental benefits often require further action on the part of the customer in order to fully realise - a particularly common example being recyclable products that still end up in a landfill when disposed of incorrectly.
All of our Eco-Friendly products are part of an ever-growing, hand-curated list, largely based on the information provided by our suppliers and product manufacturers. While we do our best to independently verify as many of these environmental credentials as possible, unfortunately there may still be occasional errors or omissions in the data available to us.